1968 Dealer Advertisement

[68rs327conv]

Picked this up on ebay, was supposedly from a dealership.  Copyright 1968 by Merchandising Directors Inc
Appears period correct with some wear, color are still bright, looks great framed, plus my car has air conditioning so I couldn't resist.
Anybody seen anything like this before or something similar?

Mike

[1968RSZ28]

Anybody seen anything like this before or something similar?

Mike

Nope.

Paul

[lakeholme]

Okay, I'll bite...
Did the seller give you any idea what car maker? What dealership?
What kind of paper stock is it printed on?
It looks like a limited three color print, as opposed to full color, widely distributed.
There is no info on the Web about Merchandising Directors Inc...
Here is a 1959 full color ad by GM Harrison Division:

[dutch]

I do recall seeing a poster looking very much like that here in the late '60's or early '70's and if I recall it was posted on the front of one of the dealer's service desks inside the shop..
That would probably have been in a Chev / Olds dealership - but since I also had friends who worked in the service areas of a few different dealerships nearby for GM Ford and AMC I have no recollection or idea if it was in fact a GM poster or just one maybe from a company that supplied Freon or parts to service A/C systems in the vehicles..

[68rs327conv]

It is decent size 36" x 25" and is printed on thin paper and has numerous creases and tears around the edges.  Color is still bright.

Seller said his mother brought it home from a dealership that was going to trash it and put it away where it was forgotten about.

I like the Super Chevrolet Service logo that has Prompt Dependable Quality on the banner above it.  So it must be a Chevrolet dealership.

Lower right corners reads " Poster 1190-7 Printed in U.S.A. Copyright 1968 by Merchandising Directors Inc 7338 Woodward Avenue Detroit Mich 48202.

This will look great on the garage wall, I am very pleased with my 40.00 purchase.  I am really like to retro advertising of the era.

Mike

[1968RSZ28]

I am very pleased with my 40.00 purchase.

I thought it was $42.00 + $18.65 shipping. 

http://www.ebay.com/itm/1968-Chevrolet-Showroom-Poster-034-LOOK-AHEAD-TO-SUMMER-AIR-CONDITIONING-SERVICE-034-/400825910992?pt=LH_DefaultDomain_0&hash=item5d531606d0&nma=true&si=41drmaZU6q%252BehgCynaiEUk2RmZg%253D&orig_cvip=true&rt=nc&_trksid=p2047675.l2557

Paul

[lakeholme]

It is decent size 36" x 25" and is printed on thin paper and has numerous creases and tears around the edges.  Color is still bright.

Seller said his mother brought it home from a dealership that was going to trash it and put it away where it was forgotten about.

I like the Super Chevrolet Service logo that has Prompt Dependable Quality on the banner above it.  So it must be a Chevrolet dealership.

Lower right corners reads " Poster 1190-7 Printed in U.S.A. Copyright 1968 by Merchandising Directors Inc 7338 Woodward Avenue Detroit Mich 48202.

This will look great on the garage wall, I am very pleased with my 40.00 purchase.  I am really like to retro advertising of the era.

Mike

I thought that was a Super Chevy logo but that was hard to tell thanks to the pixel limit. It is also larger than it appeared in the picture.
Good pick. Congrats!