It could have been on the carbs themselves, but I don't recall that.
It WAS on some of the advertising...
That's probably what I'm thinking of, the blending of their name into the carburetor word.
Yeah, Gary if you see that on a carb itself please take a picture! It seems like that's where I saw it.
I KNEW I'd seen that 'wording' on an actual Carter Carburetor before because I've never had a NEW ONE IN the box and didn't recall ever having any Carter brochures/info in my hands...
Yesterday I was over in my shop; didn't have my camera with me unfortunately, but I remembered to check some old WCFB carbs I had.. and sure enough.. right on top was the cast in word... "CARbureTER"... I'll try to get a pix next time I'm at that shop, but I have several of the fifties Carter WCFB carburetors, and I'm fairly certain that they all had that wording on the carbs.
Several (maybe 30?) years ago I was down on the MS gulf coast visiting wife's relatives and I always check out the Auto Ads in their local paper when I'm there.. and I saw an ad for some Classic Chevy Parts.. I called and spoke to the seller, got his address (Long Beach, MS) as I recall.. and went over there. In talking with him, I found out that his father working for Carter actually was the mechanical engineer designer of the Carter WCFB carburetor..
In the interest of helping educate our younger members a little...
WCFB which stands for 'Wrought Cast Four Barrell' was the standard type of 4-barrell carburetor used on Chevys (and all GM's I believe and Chryslers) during the fifties. In the early 60's, a larger/lighter carburetor was introduced and becoming used on the higher performance cars of that era... That carb was the Carter AFB, which stands for 'Aluminum Four Barrell'...
I've also read that WCFB also represented the company founder's name.. 'William Carter Four Barrell'... but in view of the later naming of the AFB, I'm still of the opinion that WCFB stands for Wrought Cast Four Barrell' due to the nature of it's construction..